Catchfence

KERNERSVILLE, N.C. (October 29, 2010) – Kevin Harvick Inc. (KHI) announced today the signing of twomulti-year sponsorship agreements with Rheem Manufacturing Company and Menards for the No. 33 Nationwide Series entry for the 2011 and 2012 seasons.

Returning to KHI for their fourth and fifth years, Rheem will serve as the primary sponsor of the No. 33 KHI Chevrolet for 22 races throughout each season.

“We’re very excited to have Rheem continue its program with KHI and the No. 33 car in the Nationwide Series for the 2011 and 2012 seasons,” said KHI team co-owner Kevin Harvick. “Over the last three years, we’ve watched Rheem increasingly move up their involvement from a few races to now being a major player in the Nationwide Series and one of KHI’s most reliable and most active partners. To have participated in their growth and to see them bring new partners into the mix is very exciting.”

Fans will not only see two-time Nationwide Series champion Harvick pilot the No. 33 Rheem Chevrolet, but also a variety of RCR drivers will join him throughout the season. Clint Bowyer will debut a new edition of the classic red and black Rheem paint scheme at Daytona (Fla.) International Speedway on February 19, 2011. Having recently announced an alliance with RCR for the Nationwide Series program, the driver line-up for the No. 33 KHI Rheem car is a key example of the important synergies and cooperation among the two companies.

JR Jones, Rheem Chief Executive Officer said, “Rheem’s worldwide reputation for quality, reliability, innovation and outstanding service is supported by the business partners we have. We carefully choose our associates based on their equal dedication to performance excellence and their ability to consistently deliver reliable results to customers. Our long association with Kevin and DeLana Harvick and the entire KHI team is a perfect example of quality people and organizations coming together to form one great team.”

Rheem Manufacturing will continue as the Official Heating, Cooling and Water Heating Provider to KHI as well as tothe Kevin Harvick Foundation.

KHI has also signed a multi-year sponsorship with Menards to serve as the primary sponsor for 12 races in both the 2011 and 2012 Nationwide Series season. Harvick will debut a new yellow and black paint scheme at Phoenix International Raceway on February 26, 2011 for the first scheduled Menards race event. With Menards being the largest consumer supplier in the U.S. of Richmond brand water heating products, one of Rheem Manufacturing Company’s quality brands, this will mark the first time that Menards will blend its traditional paint scheme with the classic black Rheem paint scheme to showcase its association with Rheem. Richmond water heaters will serve as associate sponsor of the 33 car for these 12 races.

For the Menards races, Harvick will share the driver’s seat with Paul Menard and a variety of RCR drivers. This will mark the first time that multiple drivers will pilot the Menards car during a season. Menard has driven the familiar Menards paint scheme in both the Nationwide and Cup series throughout his career and will continue the tradition next season as he joins KHI in the Nationwide Series.

About Rheem:

Rheem Manufacturing Company (www.rheem.com) is a privately held company with headquarters in Atlanta, Ga. In its 81st year of operation, the company distributes throughout North America and world markets an award-winning line of eco-friendly, technologically advanced residential and commercial heating, cooling, water heating, whole-home standby generators, controls, swimming pool and spa heaters, indoor air purification products and commercial boilers.

The nation’s leading consumer products review magazine recently reported that Rheem air conditioning products have been rated most reliable among all leading brands by tens of thousands of consumers. Richmond, one of Rheem Manufacturing Company’s premium brands, has for over 50 years been known for exceptional reliability, excellent value and trusted after-sale support. Richmond water heating products are available at all Menards Home Centers.

About Menards:

With 255 stores in 12 Midwestern states, Menards has the tools, materials and supplies for all your home improvement needs whether just needing a light bulb or can of paint to building a deck or new home. Menards is known throughout the home improvement industry as the low price leader; it’s no wonder their famous slogan – “SAVE BIG MONEY” – is so widely known and easy to remember. Menards does things right – the company’s strength and success can be seen in the well-stocked and maintained stores, the lowest prices in town and the way guests are always treated like family in a hometown hardware store atmosphere.

About Kevin Harvick Inc.:

Kevin Harvick Inc. (KHI), established in 2001 by Kevin and DeLana Harvick, is an 80,000 sq. ft. facility located in Kernersville, N.C. Home of the 2009 NASCAR Camping World Truck Series championship team, KHI enters 2010 in its seventh full year of competition with two full-time Truck Series teams and one full-time Nationwide Series team. Four-time Truck Series champion Ron Hornaday returns to the helm of the No. 33 Truck team looking for his fifth title and third championship for KHI (2009 and 2007), while Sprint Cup series stars Kevin Harvick and Elliott Sadler guide the No. 2 Truck team. Two-time NASCAR Nationwide Series champion Harvick will again shine as the lead driver of the No. 33 Nationwide Series team as he continues to make his mark in motorsports and establish KHI as one of the top teams in NASCAR competition. For more information about KHI and its teams, please visit www.KevinHarvickInc.com.

- Kevin Harvick Inc. Press Release