Tuesday
Andretti Autosport Signs ExactTarget To Sponsorship Agreement For 2010
Press Release
ExactTarget, headquartered in downtown Indianapolis, is a leading global provider of on-demand email marketing and interactive marketing solutions.
The ExactTarget logo will be featured specifically on the #26 Team Venom Energy Drink car of Marco Andretti for the remainder of the 2010 season and also on the #37 IZOD machine of driver Ryan Hunter-Reay in the Indianapolis 500 and at Texas Motor Speedway.
For more information, please visit www.ExactTarget.com and www.AndrettiAutosport.com.
TIM KOPP, CHIEF MARKETING OFFICER, EXACTTARGET:
“Andretti Autosport and ExactTarget are a perfect partnership – we share a passion for precision, speed and delivering big wins. We look forward to powering Andretti’s interactive marketing campaigns and helping them connect with partners and fans around the world.”
DOUG BRESNAHAN, VICE PRESIDENT OF MARKETING PARTNERSHIPS, ANDRETTI AUTOSPORT:
“Andretti Autosport is thrilled to bring ExactTarget into the fold and begin our new partnership. As our team and sport grows, it is imperative for us to find new and innovative ways to power our email, mobile, social and online campaigns. ExactTarget’s Interactive Marketing Hub™ will be a tremendous asset to help us optimize our digital marketing initiatives – all from a single platform.”
About ExactTarget
ExactTarget is a leading global provider of on-demand email marketing and interactive marketing solutions. The company’s software as a service technology provides organizations a single platform to connect with customers via triggered and transactional email, integrated text messaging, voice messaging, landing pages and social media. Supported by collaborative global services teams, ExactTarget’s technology integrates with more sales and marketing information systems than any other in the industry, including Salesforce.com, Microsoft Dynamics CRM, Omniture and Webtrends among many others.
ExactTarget’s software powers permission-based multi-channel communications for thousands of organizations around the world including Expedia.com, Aurora Fashions, Papa John’s, CareerBuilder.com, Gannett Co., Inc., The Leukemia & Lymphoma Society, The Home Depot and Wellpoint, Inc. For more information, visit www.exacttarget.com or call 1-866-EMAILET.
About Andretti Autosport
Based in Indianapolis, Ind., Andretti Autosport is led by racing legend Michael Andretti. Andretti Autosport, which is the winningest team in Indy Racing League history, fields multiple entries in the IZOD IndyCar Series. Andretti Autosport also campaigns multiple cars in the Firestone Indy Lights series in a joint venture with AFS Racing and two cars in the USF2000 National Championship. The company boasts three IZOD IndyCar Series championships (2004, 2005 and 2007), two Firestone Indy Lights titles (2008 and 2009) and has won the Indianapolis 500 twice (2005 and 2007). For more information, please visit www.AndrettiAutosport.com.
- Andretti Autosport Press Release
Article Tags: Andretti Autosport, Doug Bresnahan, ExactTarget, Indianapolis 500, IZOD IndyCar® Series, Marco Andretti, Michael Andretti, No. 26 Team Venom Energy Dallara/Honda/Firestone, Ryan Hunter-Reay, Texas Motor Speedway, Tim Kopp
