Monday
RCR, LENOX® Continue Partnership with No. 31 Sprint Cup Team
Press ReleaseBurton to drive No. 31 LENOX Industrial Tools
Chevrolet in LENOX Industrial Tools 301 at NHMS in June
LENOX will be the No. 31 team’s primary sponsor at the June 27 LENOX Industrial Tools 301 at New Hampshire Motor Speedway, and both Jeff Burton and Richard Childress will support LENOX through customer appearances and advertising.
The RCR partnership will also serve as a platform to honor the life of Pete Dingeman, the 2009 “LENOX Extra Mile Hero.” Pete dedicated his life to supporting the Children’s Tumor Foundation (CTF) and last year donated his entire $31,000 winnings from LENOX to support this cause. Sadly, Pete passed away in December of last year after a life-long battle with neurofibromatosis (NF). In recognition of his heroic efforts, a decal honoring Pete will be placed on the No. 31 paint scheme, and the 2010 LENOX Industrial Tools 301 will be dedicated to him.
“We are so pleased to continue the LENOX partnership with Jeff Burton and the entire RCR organization,” said Bill Burke, LENOX president. “Our customers, end users and employees really enjoy being part of this program and we look forward to seeing the No. 31 LENOX paint scheme in the LENOX Industrial Tools 301 again this year.”
Burton is currently ninth in the 2010 NASCAR Sprint Cup Series point standings with 15 races remaining until the 2010 Chase field is set.
“Richard Childress Racing is proud to continue its association with LENOX Industrial Tools for a fourth season on the No. 31 team,” said Richard Childress, president and chief executive officer of Richard Childress Racing. “LENOX promotes its products and services to its users by going the extra mile, and this year’s race promotion for the LENOX Industrial Tools 301 is no exception. It’s great to work with a company that understands going that extra mile is what makes the difference.”
About LENOX
LENOX began in 1915 with a 10 employee team and a passion for bringing customers hacksaw blades that cut faster and lasted longer. Now, more than 90 years later, our passion hasn’t changed—but our team has grown to more than 600 people who manufacture and market the LENOX products in more than 70 countries. Our ISO 9001-certified facility in East Longmeadow, Mass., boasts a 500,000 square ft., 11 acre space for designing, testing and manufacturing power tool accessories, hand tools, band saw blades, torches, solder and accessories. LENOX is a Newell Rubbermaid company. For more information go to www.lenoxtools.com or sign up to get the latest news at www.twitter.com/lenoxtools , www.facebook.com/lenoxtools or www.youtube.com/lenoxtools.
About Richard Childress Racing
Richard Childress Racing (www.rcrracing.com) has earned more than 180 victories and 12 NASCAR championships, including six in the Sprint Cup Series with the legendary Dale Earnhardt. RCR was the first organization to win championships in the Sprint Cup Series, Nationwide Series and Camping World Truck Series. Its 2010 Sprint Cup Series lineup includes Kevin Harvick (No. 29 Shell-Pennzoil Chevrolet), Jeff Burton (No. 31 Caterpillar Chevrolet) and Clint Bowyer (No. 33 Cheerios/Hamburger Helper Chevrolet). Bowyer and John Wes Townley drive the No. 21 Zaxby’s Chevrolet in the 2010 Nationwide Series, Austin Dillon drives the No. 3 Bass Pro Shops Chevrolet in the 2010 Camping World Truck Series and Tim George Jr. drives the No 31 RCR Development Chevrolet in the 2010 ARCA Racing Series presented by RE/MAX and Menards. Ty Dillon, Ryan Gifford and Stephen Leicht are RCR developmental drivers in both asphalt and dirt track racing.
- Richard Childress Racing, Press Release
Article Tags: 2010 LENOX Industrial Tools 301, Children’s Tumor Foundation (CTF), Jeff Burton, LENOX, LENOX Industrial Tools, LENOX Tools 301, NASCAR, NASCAR Sprint Cup Series, neurofibromatosis (NF), New Hampshire Motor Speedway, No. 31 LENOX Industrial Tools Chevrolet Impala SS, Pete Dingeman, RCR, Richard Childress Racing, “LENOX Extra Mile Hero”
