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Jul 16, 2011
Saturday
SPEED™ Extends ARCA Racing Series Coverage into 2012; ARCA Announces Hoosier, R.E. Partnership Renewals
Press Release
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ARCA Racing Series presented by Menards Thumbnail
ARCA Racing Series presented by Menards Thumbnail
(NEWTON, Iowa) – Officials from SPEED and the Automobile Racing Club of America (ARCA) have announced an extension of the current broadcast rights agreement that calls for a minimum of 10 ARCA Racing Series presented by Menards events to be televised on SPEED live and/or same-day delayed in 2012.

SPEED will drop the green flag on its 16th season of ARCA coverage with the series’ 49th appearance at the world-renowned Daytona International Speedway in February.

“ARCA has a very supportive group of race fans, and for nearly 15 years they have turned to SPEED for their television coverage,” said SPEED president Hunter Nickell. “We now look forward to continuing in that role through 2012.”

ARCA’s relationship with SPEED reaches back to April 20, 1997, when the network (then Speedvision) covered the ARCA Racing Series race at Salem Speedway. Since then, SPEED has aired a total of 183 ARCA Racing Series events, with today’s Prairie Meadows 200 at Iowa Speedway scheduled as the 184th.

“ARCA and SPEED have invested a great deal over time in our long-term relationship,” said ARCA president Ron Drager. “We’re very encouraged that SPEED will continue to be the television home for the ARCA Racing Series, and we are especially pleased to be able to make this 2012 announcement at the midway point of the current season.”

SPEED™, anchored by its popular and wide-ranging coverage of NASCAR, is the nation’s first and only cable television network dedicated to automotive and motorcycle racing, performance and lifestyle. Now available in more than 80 million homes in North America, SPEED, a FOX Sports property, is among the industry leaders in interactive TV, video on demand, mobile initiatives and broadband services. For more information, please visit SPEED.com, the online motor sports authority.

Hoosier Extends Relationship: Drager also announced that the ARCA Racing Series and Hoosier Racing Tire Corp. have extended the partnership between the two for two more years, to run through the 2013 season.

Based in Lakeville, Ind., Hoosier Racing Tire Corp. produces the Official Tire of the ARCA Racing Series presented by Menards and is part of one of the longest-standing sponsor relationships in ARCA’s 59-year history. Hoosier co-founder Bob Newton began his association with the ARCA nameplate in 1953 when he competed as a racer in ARCA-sanctioned short track racing at Flat Rock Speedway. Hoosier has participated as a supplier for ARCA-sanctioned events since the 1960s and has been the exclusive tire provider for the ARCA Racing Series since 1995.

R.E. On Board Through 2015: Racing Electronics, the Official Two-Way Communications Provider of ARCA and the ARCA Racing Series presented by Menards, has exercised an option to extend the company’s contract with ARCA for three more years, Drager said.

The current five-year agreement lasts through the 2012 season; the extension means that ARCA and R.E. will work together through at least the 2015 season. Racing Electronics has been an official communications provider for ARCA since 1997.

The extension of the agreement contains an enhancement of the partnership between ARCA and R.E., as it includes R.E.’s administration and issuance of RaceSafe on-board caution light systems – which are required for all teams competing in the ARCA Racing Series. Further information detailing the partnership enhancement and R.E.’s involvement with the ARCA Safety Initiative is forthcoming.

The ARCA Racing Series presented by Menards features 19 events at 16 tracks on its 2011 schedule. The series has crowned an ARCA national champion each year since its inaugural season in 1953, and has toured over 200 race tracks in 28 states since its inception. The series tests the abilities of drivers and race teams over the most diverse schedule of stock car racing events in the world, annually visiting tracks ranging from 0.4 mile to 2.66 miles in length, on both paved and dirt surfaces as well as a left- and right-turn road course.

Founded by John Marcum in 1953 in Toledo, Ohio, the Automobile Racing Club of America (ARCA) is recognized among the leading sanctioning bodies in the country. Closing in on completing its sixth decade after hundreds of thousands of miles of racing, ARCA administers over 100 race events each season in two professional touring series and local weekly events.

- Automobile Racing Club of America Press Release


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