Catchfence

MOORESVILLE, N.C. (August 4, 2011) – Pepsi Max will join Golden Corral for seven races on the No. 36 Golden Corral Chevrolet this season. Pepsi Max will have associate placement on the Tommy Baldwin Racing (TBR) machine starting at Pocono Raceway this weekend and return to the Chevrolet at Bristol Motor Speedway, Richmond International Raceway, Dover International Speedway, Charlotte Motor Speedway, Martinsville Speedway and Homestead-Miami Speedway.

Pepsi has been a part of racing for nearly 15 years on the No. 24 Hendrick Motorsports Chevrolet. Golden Corral has served Pepsi’s robust portfolio of carbonated and non-carbonated beverages in each of its 485 locations since 2007.

Golden Corral joined TBR for the Daytona 500 this season and returned for 21 primary events and nine associate events. Golden Corral is currently running a season-long promotion “Racing for America’s Families.” If the No. 36 Golden Corral Chevrolet finishes in the top-10 in any NASCAR Sprint Cup Series event this season, kids get a free buffet the following Monday with a paying adult.

“We are excited to expand our presence in the sport by partnering with Tommy Baldwin Racing for this unique Pepsi MAX promotion with Golden Corral,” said Rand Eyberg, Vice President National Restaurants, PepsiCo Foodservice.

“Adding Zero Calorie Pepsi Max to our already large assortment of beverage options increases our commitment to providing incredible value and variety to our guests,” said Ed Gleich, Vice President of Marketing for Golden Corral.

“We’re excited to have Pepsi Max on the car for seven races,” explained TBR owner Tommy Baldwin. “We are pleased we can support our partner, Golden Corral, in promoting the availability of Pepsi Max in their restaurants. That’s our job as a race team, and I’m glad we can help their brand as they help us every week.”

The No. 36 Golden Corral Chevrolet will hit the track with Pepsi Max logos this weekend for the Good Sam RV Insurance 500 at Pocono Raceway.

About Golden Corral Corporation:
Founded in 1973, privately held Golden Corral Corp. is headquartered in Raleigh, N.C. Golden Corral currently has 485 restaurants in 41 states. The company’s vision is to be the leader in the family restaurant segment by making pleasurable dining affordable for every guest, at every restaurant, every day. Golden Corral restaurants nationwide have long been strong supporters of the U.S. Military and the Disabled American Veterans (DAV). Golden Corral helped raise more than $1,000,000 for the DAV in 2010 as part of its annual “Military Appreciation Monday” initiative. For more information on Golden Corral, visit www.goldencorral.com.

About Tommy Baldwin Racing:
Tommy Baldwin Racing was formed in 2009 by NASCAR Sprint Cup Series Crew Chief Tommy Baldwin. Baldwin utilized a slumping economy to open a NASCAR Sprint Cup Series team with a stringent budget. The team competed in two full seasons with multiple drivers behind the wheel of the No. 36 Chevrolet and improved in the standings each year.

Based in Mooresville, N.C., TBR will compete in the full NASCAR Sprint Cup schedule in 2011 with NASCAR veteran Dave Blaney piloting the No. 36 Golden Corral Chevrolet. Looking to improve on-track performance, TBR found success early in the 2011 season with partners Golden Corral, Big Red and Accell Construction. TBR’s driver development program, Heinke-Baldwin Racing, will also compete in various NASCAR series in 2011.

For more information on Tommy Baldwin Racing, visit tommybaldwinracing.com or follow us on Facebook, facebook.com/TBR.HBR, and Twitter, twitter.com/TBR_Racing.

- Tommy Baldwin Racing, Press Release