Catchfence


Sep 05, 2013
Thursday
Diet Mountain Dew® Gives Fans a Chance to Win Dale Earnhardt Jr.’s Ride
Press Release

Dale Earnhardt, Jr., Driver of the No, 88 Diet Mountain Dew Chevrolet SS, on site at Dirty Mo' Acres with Fast N' Loud's Richard Rawlings and Aaron Kaufman
Dale Earnhardt, Jr., Driver of the No, 88 Diet Mountain Dew Chevrolet SS, on site at Dirty Mo' Acres with Fast N' Loud's Richard Rawlings and Aaron Kaufman
PURCHASE, N.Y. (Sept. 5, 2013) – Diet Mountain Dew® is putting the pedal to the metal and giving one lucky fan the chance to win the ultimate road trip ride: Dale Earnhardt Jr.’s classic Diet Mountain Dew-inspired Chevy Nomad restored by the crew at Gas Monkey Garage from Discovery Channel’s popular ‘Fast N’ Loud’ TV show. Dale Jr. worked closely with Diet Mountain Dew and the Gas Monkey Garage team to restore the iconic Chevy Nomad, which is painted in signature Diet Mountain Dew green and customized by Gas Monkey Garage’s Richard Rawlings and Aaron Kaufman. The restoration and customization of the Chevy Nomad debuted on the first episode of season two of ‘Fast N’ Loud,’ on September 2.

“I’ve always appreciated the work that the guys at Gas Monkey Garage do, so it has been a great experience to work with them on this Diet Mountain Dew-inspired Chevy Nomad,” said Dale Earnhardt Jr., currently 7th in racing point standings. “It’s pretty awesome that Diet Mountain Dew is giving one lucky fan the chance to take the Chevy Nomad home. I would love to add this ride to my collection, but think it would look even nicer in the garage of a Dew Crew fan.”

The classic Chevy Nomad is one of Dale Jr.’s favorite rides, reminding him of family road trips when he was younger. Currently on air, Dale Jr. worked closely with Mountain Dew® on his own commercial, part of DEW’s Living Portraits campaign, which showcases some of his other favorite and defining aspects of his life. Fans can checkout Dale Jr.’s spot atMountainDew.com/portraits.

VIDEO LINK:  Dale Earnhardt Jr. ‘Living Portrait’

For more information on the Diet Mountain Dew ‘Pedal to the Metal’ sweepstakes, including a chance to win the Chevy Nomad, visit Facebook.com/DietMountainDew or Discovery.com/DietDewSweeps. Fans have until October 15, 2013 to register for the chance to win. Catch new episodes of Fast N’ Loud on Discovery Channel on Mondays at 9:00 p.m. EST/PST.

NO PURCHASE NECESSARY. Game open to legal residents of the 48 contiguous United States who are 18 years of age or older.  Subject to official rules athttp://dsc.discovery.com/tv-shows/fast-n-loud/diet-dew-sweeps.htm. Game begins 9/2/2013 12:01 am ET and ends 10/15/2013 at 11:59pm ET. Limit one entry per person/ email per day. Void in Alaska and Hawaii and where prohibited.  Sponsor: Discovery Communications, LLC

Source: Weber Shandwick Worldwide for Diet Mountain Dew




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